April 13, 2011

EMI STRATEGIC MARKETING RENEWS AND RELOCATES AT 15 BROAD STREET FOR 12,400 SQUARE FEET;
FAIRLANE PROPERTIES REPRESENTS EMI

BOSTON, MA — Fairlane Properties recently announced the renewal and relocation of EMI Strategic Marketing at 15 Broad Street, Boston, MA. 15 Broad Street’s owner, Broder Properties, was represented by Kevin Brown of Brown & Wagner. Michael Grill of Fairlane Properties represented EMI.

While retaining its 10th floor location in 15 Broad Street, EMI relocated from the 7th floor to the 9th floor. The building’s original grand marble staircase will now link the firm’s two floors providing an architectural statement at EMI’s entry foyer.

Campbell Edlund, President of EMI Strategic Marketing, said that “We are delighted to be expanding our offices in the Financial District. Our addition of a contiguous floor, new conference rooms, and custom-designed workspace for our technology and creative teams will enhance our productivity and support our growing staff. As our financial and technology clients have tightened their marketing budgets, we’ve found increasing demand for our unique approach to relationship marketing that integrates digital and human channels. We’re thrilled that our 15 Broad Street location could accommodate our growth requirements.”  For over 20 years, EMI has specialized in relationship marketing that accelerates and increases sales.

In addition to leasing properties owned by affiliates of Fairlane, including 1035 Cambridge Street in Cambridge and Chapel Business Center in Newton, Michael Grill and Hillary Brown of Fairlane Properties serve as tenant representatives to companies in the Greater Boston area.

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